ETHRA
Light filtering through the laurel forest of the Anaga massif, northern Tenerife

About us

Medicine and hospitality, in equal parts

Two complementary worlds behind every experience: whoever decides what is said, and whoever looks after how it feels.

ETHRA is not one more wellness retreat. It is where the science of longevity becomes an exceptional experience.

Portrait of Dr Noemí Aguilar Díaz, ETHRA’s medical director

Medical direction

Co-founder · Medical direction

Dra. Noemí Aguilar Díaz

  • Medical specialist in Radiation Oncology
  • Trained in aesthetic, regenerative and anti-ageing medicine
  • Medical licence 38/078920

At ETHRA she leads the selection of health-related content, of the professionals who take part and of every proposal linked to prevention, health and longevity. Nothing reaches an experience without passing that filter.

Instagram @dra.noemiaguilard

EnjoyaHome

Experience direction

Co-founder · Experience direction

EnjoyaHome

A company specialising in high-end properties and experiences. At ETHRA it handles venue selection, hospitality, production of the day and the care of every guest.

enjoyahome.esInstagram @enjoyahome

Why ETHRA exists

The problem we set out to solve

  1. We live longer, but not always better

    Life expectancy has risen, but the challenge is preserving autonomy, function and quality of life.

  2. Too much information, too little judgement

    Messages about nutrition, exercise, supplements, stress, sleep and ageing contradict one another.

  3. The practical translation is missing

    ETHRA turns that knowledge into an experience where you can understand, try and apply.

What comes next

Where the brand is heading

  • New editions in Tenerife
  • Expansion to the other islands
  • Themed sessions
  • Corporate programmes
  • Hotel partnerships
  • Educational content
  • National reach